machine learning and artificial intelligence

Why Every Business Should Rely On Automation Features

In a world where machine learning and artificial intelligence are taking over the usual way of doing business and building technology/development strategies, it’s important to stay up to date with the latest trends when it comes to automation, deep learning and their setup within a business scenario. With that in mind, let’s analyse the most popular automation-related features a business should have in 2019.

machine learning and artificial intelligence

Website Personalization: A Hidden Form Of Marketing Which Moves With UX

When it comes to digital, its marketing has become quite big in terms of market value, with estimated resources fluctuating in the region of a billion dollars for SEO solely. A massively growing bit, for what concerns digital marketing is definitely related to UX or user experience. Website personalization is a process which automatically updates and changes a landing page of a website focusing on the users’ perspective and therefore shows “the right product at the right time”. These tools are generally machine learning based and are one of the biggest focuses within the CRO (Conversion Rate Optimisation) industry.

machine learning and artificial intelligence

A Fully Mobile Focused Transition

In 2018, 60% of the entire internet’s traffic was coming from mobile devices and this, of course, moved many app developers towards new horizons in terms of automation within their software: an automatic, (mainly) python-related focus in their architecture is what tries to translate all the features of desktop-based plugins into a strictly mobile-related world. Given the above-mentioned percentage for what concerns mobile traffic, this is a much-needed route to take in 2019.

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machine learning and artificial intelligence

Warehousing And Management

Warehouses have become more and more automated in the last couple of years, due to the rise of robots and the development of next level software for what concerns both stocks management and actual products building. Taking Alibaba’s recent development of a fully automated warehouse (which has delivered a net 70% increase in productivity) as an example, we can safely say that this will most likely become an industry standard in the next 10 years. It’s also important to understand that, although this will very likely change the warehousing employment world, there will be thousands of new job positions related to such automation management, since robots must be programmed by the human mind.

To Conclude

Although being just 3, these are the most tangible automation-related features a business should have in 2019. Given such signals, it’s safe to say that these will be implemented by a variety of top players within the technology and business field in the next couple of years, as many app developers have stated.

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